Over the years, we’ve had had the opportunity of printing marketing materials for small business owners. During these interactions, we’ve come to understand that the hardest thing for them is attracting their first set of customers.
We of course know how hard this can be, and this was what prompted us into putting together these seven tips every small business (irrespective of the market) will find really helpful when religiously adhered to.
Think about the last time a close friend or colleague talked so much about a business/ service that you couldn’t wait to have your experience. What was the particular thing that informed your decision to give a trail? That, most definitely was a strategy deployed by such business owner to making people talk to whoever cares to listen, about how amazing a business they run.
Often times you wonder why your customers leave as soon as they’ve had their first encounters with your business. You got even more distressed because the few you’ve overtime managed to acquire are leaving without notice. A few of them who cared to send their notifications didn’t stay too long before mixing with the air.
They aren’t just staying. Your competitors are
Contrary to what we think, our customers actually know how important it is to prepare early for Christmas. The only thing is majority of them really do not have an idea on what to really do considering the fact that many are on a lean budget and at the same time willing to do the best with such amount.
Let’s start by saying this, the business card is not a piece of paper reserved for key players in an organisation. It is a communication material that will help to move your business forward, build your brand and bring in new business. A business card is your instant contact details, it’s branding in action, and it’s advertising. It puts you on the map and it makes an impression. It’s a reminder to others that your businesses still exist. It’s improving the chance someone will think of you when they need help in that particular area of their life, even if its two years down the line. We put together four reasons we believe your employees should carry a pack of business cards with them.