The Ultimate Marketing Checklist For End of Year Sales

20 Nov

Irrespective of the kind of business you do, having an end of year marketing plan gets you better prepared for the holiday rush.

Goals plans dreams make to do list for new year christmas concept writing in notebook.

As an entrepreneur or sales personnel, it’s important to end the year strong and one of the keys to achieving that is early preparation. All businesses; whether online or brick and mortar can make a huge profit during the holiday season, provided adequate preparation is made to handle the rush.  If by November, you still don’t have a plan for the season, It’s not too late. We’ve got you covered!  Continue reading

Customer Showcase: Souper Dishes- A Nigerian Homemade Food Business

28 Oct

Photograph of Souper Dishes Founder, Nneka Adesanya

Whether you’re looking to start a business but don’t know if it’s what you are cut out for. Or you’ve started already but you are looking for ways to forge ahead;  Nneka Tomilola Adesanya, Founder of Souper Dishes – a homemade Nigerian food business,  talks about super essential business information. It’s her startup and business growth story, plus ways she’s retaining old customers and attracting new ones. Continue reading

The Ultimate Checklist For Starting Any Business

22 Jun

A baby depicting a new business

 

  • Be sincere with yourself and decide the kind of business you would like to start, do proper research on it, decide on a name, work out a feasible business plan and get it registered.
  • Get a good website and or invest in well promoted social media platforms.
  • Get your branding right. From your logo to your business cards and other promotional materials like flyers, banners, marketing brochures, stickers and lots more.
  • Ensure your business account is separate from your personal account; In other words, open an account especially for your business. Business finance should be separated from personal finance.
  • Be ready to put in your best at all times even when it seems like your plans aren’t working as expected.