Category: Printing Insights for Businesses

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Ten Smart Ways to Market Your Small Business This Month

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1.  Have a Brand:

Your business needs a face and an identity. This is very crucial and obviously the first thing you need to do once you know you’re in business. Work extensively on how you want to be seen and perceived. Have a professional logo tailored for your brand.

2.  Go Social

Many small business today still don’t have presence on social media. If you are building a business today without social media presence, you are doing it wrong. Get on the platform that is relevant to your business. For example, if you are into food, fashion, design or any other image driven business, you can’t afford not to be on Instagram.

3. Get a Website

It’s cheaper today to get website than it was three years ago. Get a website right as soon as possible. This will help your business get found on the internet. The internet today is loaded with cheap ways to get great looking website.

4. Use Flyers and Brochures

People believe what they can touch and feel. This is one reason you must never play with the power of print marketing. Create stunning flyers and brochures for your business and hand them out using every opportunity you find. Flyers and brochures help had tangibility to your brand.

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Gift Ideas For Small Businessses Printing Insights for Businesses

Last Week’s Roundup of Top Awesome Print Projects From Printivo Customers

Every week, we share a curated list of some of the most awesome print projects ordered by small businesses in Lagos and other parts of Nigeria during the course of the week with you. The selection process is simple. We pick projects that reflect great use of photography, unique ideas, awesome copy, minimalism and great use of typography. We share this great projects as a form of inspiration for other members of the community and to help the selected customers get their word out. Everyone needs to be seen.

We spent so much time deliberating over last week’s selected designs as we had so much to choose from, Printivo customers are getting more creative by these days.

1. @Stephanie’s Business cards

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Who says bloggers cannot have great looking business cards? A business card should be a conversation starter, it should make everyone who give think about you differently and remember everything about you. Stephanie’s card scored a huge point here

Why we love it: Great use of simple colors, Minimalist, It’s unforgettable

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Best business cards tips and how to design one of your own

Best business cards are able to send a powerful message to prospective customers. If you want more business you need to improve your image. Your business card is the first place to start, as it creates strong first impression about the company and can impact final decision making of your potential clients.

If you don’t sell yourself as a strong, reliable and professional company, your potential customers will walk away, even if you can deliver a better product or service than your competitors.

Remember, you will never get a second chance to make a first impression!

Therefore, it’s very useful to know that many of the best business cards designs are created with principles of balance and harmony or Feng shui in mind. Feng shui business card design can provide an unfair advantage over your competitors. It can also help you to generate more sales, attract higher quality clients, loyal employees and top advisors and mentors.

No, it’s not a magic. It’s a simple knowledge of proper information and logo placement, powerful and balanced use of colors, shapes and type of font for your specific type of business.

So, what are the best business cards secrets? Let’s review 10 most common business card mistakes first. Then let’s reveal the best business cards tips and their ability to improve your business.

10 most common business card mistakes:

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THE POWER OF PRINT IN A DIGITAL WORLD

mugAs the world gets more digital and the internet has finally become a part of our lives. The question is do we still need printing and other physical marketing tools to build brands? The Printivo team came up with 3 reasons we believe small businesses and even larger corporations should combine prints and digital communication channels to build their businesses.

Print is Tangible

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